Revolutionizing the World of Matcha at Patent Coffee – MATCHA DIRECT

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Home › Revolutionizing the World of Matcha at Patent Coffee
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Revolutionizing the World of Matcha at Patent Coffee

Jonathan Brito, Head Barista of Patent Coffee
MATCHA DIRECT

Discovering Patent Coffee

Nestled in the quieter Nomad Area or Garment District, Patent Coffee has become a favorite hub for single-origin coffee devotees and speakeasy bar enthusiasts.
The cafe has a unique charm that sets it apart from typical tourist spots, attracting a diverse crowd of fashion students, office workers, and locals. It's located in the historic Radio Wave Building, a landmark made famous for its association with Nikola Tesla.

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The Allure of Patent Coffee

Patent Coffee has made a name for itself through its uniquely tailored beverage range. Their much-loved "Spicy Boy" latte - a creative blend of honey steeped with cinnamon, ginger, cayenne pepper, and chili - is a spicy nod to California.

Other favorites include the Earl Grey Latte, Which has earl grey with Lavender, inspired by the famous London Fog Drink.

While non-coffee drinkers enjoy the refreshing Iced Coconut Green Tea and Strawberry Rhubarb Lemonade. The team constantly experiments to deliver innovative and visually stunning creations.

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Embracing Matcha

With wellness trends gaining momentum, matcha has caught the public's interest. Since its inception in 2018, Patent Coffee has embraced this trend and began developing matcha-based products. Our initial attempts fell short due to matcha's inherent bitterness and chalky texture. But after several trials, we found the perfect match in Matcha Direct.

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Why Matcha Direct?

Matcha Direct's freshness-focused "ground-to-order" processing and swift delivery impressed us. With my agriculturalstudies background and tea shop experience, I understand how processing and shipping impact tea flavors. Matcha Direct's commitment to freshness, along with my colleagues' unanimous approval of their superior taste, sealed our decision. Their rich heritage dating back to 1860 added to their credibility.

In a city like New York especially, you need something to wake you up. It is not enough to get up in the morning and go outside — you need some kind of engine. While coffee is a popular choice, I suggest trying matcha tea for a refreshing boost of energy.

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Our Matcha Creations

We offer a Matcha Latte and an Iced Coconut Matcha, a summertime favorite. After numerous trials, we found vanilla syrup perfectly complemented coconut water in our Iced Coconut Matcha. Our latest creation, the "Matcha Lemonade," marries the sweetness of lemonade with matcha's refreshing bitterness, making it ideal for summer. We also plan to experiment with matcha muffins in the future!

If You're Considering Purchasing from Matcha Direct

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Matcha Direct truly stands out with its fresh, less bitter matcha. Its distinctive flavor always delights our customers. I've even started having matcha in the mornings. It's an excellent coffee alternative, especially when you crave a break from acidity. It also works wonders for hangover hydration and refreshment. Living in bustling New York, you need an invigorating kickstart, and a cup of matcha gives you just that - a gentle, pleasant awakening.

The product that Jonathan Brito is using is here

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#001 Ceremonial Matcha 100g

Sale price

Regular price $24.90
( / )

This is the best-selling signature blend at Matcha Direct. It features a unique and refreshing aroma, well-balanced taste, and elegant bitterness, which comes from the quality first harvest of the year. Customers highly value this blend for its excellent taste and cost performance. It is the perfect matcha for those new to this beverage due to its simplicity, but matcha enthusiasts who drink tea frequently will also appreciate it for is affordability.

*The label #001 indicating the type of matcha is not affixed to the package.

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